Byers' Choice

Byers' Choice & Just Jill Coastal Beach Santa



Bring the spirit of the sea to your holiday celebrations with the Byers' Choice & Just Jill Coastal Beach Santa. 

Standing at 13" tall and holding a charming sailboat, this limited edition 2024 figurine is exclusively available through Just Jill and is signed by Jill and Joyce Byers, making it a truly special addition to your collection.

  • 13" Tall
  • Exclusive to Just Jill 
  • Limited Edition 2024
  • Signed by Jill and Joyce Byers
  • Handcrafted in PA, USA

About Byers' Choice

Byers' Choice Ltd. is an American family-owned and operated Christmas figures and holiday decorations manufacturer located in Chalfont, Pennsylvania. The company is best known for its line of Caroler figures.

Joyce Byers, a former fashion designer and artist, created her first Carolers after a trip to London, where she saw winter scenes on display in many shop windows. When she returned home to Pennsylvania, she began to craft her own Christmas figures out of wire, newspaper, fabric, and clay, which she found in her home.

Joyce used the Carolers to decorate around her own home at Christmas; many visitors commented on how much they liked the figures and asked where they had come from. With the help of her husband Robert and their two sons, Joyce spent the next several autumns making new Carolers to give as gifts for friends and family members.

In the early 1970s, Joyce offered some of her creations for sale at a local Women's Exchange and later at other local stores. Within several years, Joyce and her family alone could no longer keep up with the demand and hired several art students to work during the summer to help Joyce fill orders. The family and their employees set up shop amid sheep and geese in their barnyard and made as many Carolers as they could to send to stores during the upcoming Christmas.

Customer Reviews

Based on 4 reviews
Susanne McManus
Awesome Exclusive

These are unique to a collection, beautiful carolers!


I love these Santa's. They are so beautiful!

Perfection in a Santa!!🎅🏻

You did it again!! I personally thought Jill & Joyce’s last year’s “Coastal Santa” was spectacular, but this year…you KNOCKED IT OUT OF THE NORTH POLE!! The fabric is to die for and the accessories are extremely “high-end”. In all honesty, this should be “three-times” the price in an exclusive store. BEAUTIFULLY designed and crafted. It is yet another honor to display this in my home!🎄

Lin P
Words Can’t Describe How Special

I collect Byers and this is truly one of the most incredible pieces! The detail on Santa is amazing! Every time I look at him I see something new! I love the mix of blue velvet and denim and his beard is just so darn cute. The boat and shells that he is carrying again have so much detail, and if you bought last years Santa, they go perfectly. I especially love that I can keep him out all year just as I did with last years. Don’t hesitate because this is really special!